The marketing manager will likely also deal with budgetary decisions and communicate with the sales department. How Much Does a Marketing Manager Make Hourly in Arizona? Community manager. Study.com College Advisor that can help you compare costs and options. Must complete an application online and submit transcripts for their highest degree earned. Retrieved from https://study.com/articles/marketing_specialist_vs_marketing_manager.html. Sales manager. Want expert, personalized advice that can save you a lot of time and money? Though the responsibilities may be less focused, they are no less vital. The national average salary for a Marketing Executive is $44,397 in United States. © copyright 2003-2020 Study.com. How Much Does a Marketing Specialist Make? They are responsible for finding the right audience to market the product and services to. Connect with a Study.com College Advisor at the end of the process. Earn Transferable Credit & Get your Degree. Manager vs. Executive. Travel is also often required to meet with media and clients. Relevant postgraduate studies or MBA will be considered as an asset How Much Does a Marketing Manager Make in California? Marketing specialists use information to find the best marketing strategies that a company can use to efficiently advertise their products. The marketing manager must have at least a bachelor’s level degree in marketing or advertising, a degree that is required to even break into the field in most cases. A marketing executive is responsible and the focal person for one of the marketing operations from many; whereas a marketing manager is responsible for smooth execution of various marketing operations under his command and also to present their report to senior management. (2020, May 30 of publication). Curriculum, relevancy of sample programs, and outcomes will vary by school. What Are the Main Responsibilities of a Marketing Manager? Much of their job consists of meeting with clients, or pitching their work to potential businesses, therefore they must have excellent social skills. Marketing management programs can be found at the bachelor's and master's degree levels. An individual on the basis of his capabilities to convert the resources into outputs, and the behavior of these resources & capabilities develops certain skills, strengths and qualities, which when combined lead t… A marketer is looking at the market - consumers, trends, etc. Hence, we call it the 4Ps Marketing Mix or 4Ps Marketing Matrix. 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Though marketing specialists and managers complete some of the same tasks to help an organization sell products and services with different marketing strategies, a lot of their duties differ. This idea applies to the discussion concerning project management and marketing. I've recently been offered a role running marketing for a smallish (>50 employees) company and everything about the role is clear except for the title. Do I Need an MBA to Be a Marketing Manager? This does not necessarily mean the person is an expert in both marketing and sales. Salary estimates are based on 286 salaries submitted anonymously to Glassdoor by Marketing Executive employees. All other trademarks and copyrights are the property of their respective owners. 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Learn about the job activities of a marketing manager. Retrieved from https://study.com/articles/marketing_executive_vs_marketing_manager.html. 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